Green Thinking is the phylosophy P&P considers essential, as a growth factor, combined to products and services high quality and to a special attention for the processes involved in their production, respecting the environment.
“Yet in the end, sustainable development is not a fixed state of harmony, but rather a process of change in which the exploitation of resources, the direction of investments, the orientation of technological development, and institutional change are made consistent with future as well as present needs. We do not pretend that the process is easy or straightforward. Painful choices have to be made. Thus, in the final analysis, sustainable development must rest on political will”.
[Brundtland Report, 1987]
Sustainable development is a process which aims to environmental, economic, social and institutional improvement, at both local and global level. Interdisciplinarity, innovation and sperimentation are basic elements in this process.
Assumed these, P&P Italia accepted the challenge of the new cultural revolution by:
- promoting the diffusion of sustainable development
- rational resources use
- ecological and biocompatible materials
- research for new solutions
This is why P&P Italia at the end of 2013 obtained the ISO 14000 .